Retailers in the region are shifting their emphasis to the consumer experience rather than concentrating on footfall in an attempt to increase sales.
They're also concentrating on a range of other measures to revitalise the shopping journey.
That's the finding from a new report conducted by PWC.
Norma Taki, Consumer Markets Leader at PwC Middle East, explains what else retail CEO's are focusing on in the changing retail environment that we now have.
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Dubai Taxi Company targets Ajman expansion through new partnership
Dubai Taxi Company has signed a memorandum of understanding with Ajman-based AJ Industries to explore a strategic partnership aimed at expanding mobility services across the emirate.
Sunny
High: 39°C | Low: 31°C
Sunny
High: 40°C | Low: 30°C
Sunny
High: 42°C | Low: 30°C
